Press Releases   March 16, 2020

John Deere Construction & Forestry and CablePrice (NZ) Limited end Distribution Agreement in New Zealand

Brisbane, Queensland, Australia (16 March, 2020) — Today, John Deere Construction & Forestry and CablePrice (NZ) Limited (CPL) agreed to end our distribution arrangement of Deere branded and manufactured construction, forestry, and compact machinery in New Zealand. As the joint businesses expanded over the years, so have each company’s priorities in various markets around the globe.

“John Deere Construction & Forestry (Deere) and Hitachi Construction Machinery Co., Ltd. (Hitachi) have a long and successful global partnership spanning multiple continents and product lines,” said Dan Fitzpatrick, global director of construction & forestry sales outside of the Americas. “This partnership served both companies well and supported each company’s global growth over the multi-decade relationship. Over the course of the next five months Deere and CablePrice will work together to execute a seamless transition of business to John Deere newly appointed construction and forestry dealers in New Zealand.”

John Deere plans to announce its new dealers for the New Zealand market in the coming weeks with a full transition of business scheduled for July 1, 2020.

“John Deere and CablePrice committed to working together to ensure this transition has minimal impact on customers’ access to machines, parts, and/or service,” said Fitzpatrick. “Similarly, John Deere and CablePrice are committed to smoothly transitioning customers who have existing agreements and service contracts with CablePrice. We believe this change in distribution will allow both companies to increase focus on their respective brands and provide a world class experience toJohn Deere customers across New Zealand.”

The changes announced in this press release have no impact on Deere and Hitachi’s partnerships or distribution arrangements outside of New Zealand.

About Deere & Company:

Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land - those who cultivate, harvest, transform, enrich and build upon the land to meet the world's dramatically increasing need for food, fuel, shelter and infrastructure. Since 1837, John Deere has delivered innovative products of superior quality built on a tradition of integrity. For more information, visit John Deere at its worldwide website at or in Australia at

Media Contacts:

Karen Poulton, John Deere Limited
166 Magnesium Drive, Crestmead, Qld 4132
+61 7 3802 3222