News Releases December 13, 2022
John Deere wins fourth consecutive CES Award
Crestmead, Queensland (13 December, 2022) – John Deere's leading robotic and vehicle technology will be recognised at the world’s most influential technology event, CES® 2023 Innovation Awards, in Las Vegas from 5 to 8 January.
Owned and produced by the Consumer Technology Association (CTA), the CES Innovation Awards program is an annual competition honouring outstanding design and engineering in 28 product categories. Judges review submissions based on innovation, engineering and functionality, aesthetic, and design.
This will be the fourth consecutive year John Deere will receive an Award from the CTA, with its fully autonomous tractor to be named an honouree in both the Best of Innovation Robotics and Vehicle Tech & Advanced Mobility categories.
John Deere’s fully autonomous tractor integrates technology such as cameras, artificial intelligence (AI), sensors, and ultra-fast GPU processors to navigate through a field without an operator in the cab – helping customers be more efficient, productive, and profitable.
John Deere Australia and New Zealand Managing Director Luke Chandler said the company is continuously evolving its agriculture machinery by embedding technology to drive value to our customers’ bottom-lines.
“Autonomy offers the next major step-change in productivity, profitability and sustainability gains in agriculture and John Deere strives to continually invest in autonomy and automation to support our customers in the adoption of industry leading technology,” Mr Chandler.
“We’re incredibly proud of our innovation being recognised at the prestigious CES Awards. It also offers a reflective moment in John Deere’s 185-year history to celebrate its continuous transformation of agriculture machinery.”
The Robotics category of the Innovation Awards highlights programmable, or intelligent machines, capable of performing specific tasks or replicating human movement or interactions. The Vehicle Intelligence & Advanced Mobility category features automotive and other transportation products and services that integrate technology into the driving or riding experience, whether by enhancing safety, navigation, improving the passenger experience, or enabling self-driving functionality.
For the latest news and product launch information from John Deere, see your local John Deere dealer.
About John Deere:
Deere & Company is a global leader in the delivery of agricultural, golf & turf, construction, and forestry equipment. We help our customers push the boundaries of what's possible in ways that are more productive and sustainable to help life leap forward. Our technology-enabled products including the John Deere Autonomous 8R Tractor and See & Spray™ are just two of the ways we help meet the world's increasing need for food, shelter, and infrastructure. Deere & Company also provides financial services through John Deere Financial. For more information, visit John Deere at its worldwide website at JohnDeere.com or in Australia at JohnDeere.com.au.
For further information, the news media should contact:
Stacey Wordsworth
0438 394 371
stacey.wordsworth@bluehillpr.com.au
Hannah Hardy
0421 196 004
hannah.hardy@bluehillpr.com.au
